Privacy Policy

Last updated: 29 July 2026

Birdie. Limited ("Birdie.", "we", "us", "our") is committed to protecting your privacy. This policy explains what personal data we collect when you visit our website or buy our products, how we use it, and what rights you have over it. We are the data controller for the purposes of UK GDPR and the Data Protection Act 2018.

1. Who we are
Birdie. Limited is a company registered in England and Wales, based in Hampshire, United Kingdom. For any privacy questions, you can contact us directly through the contact details on our website.

2. What information we collect
Depending on how you use the site, we may collect:

  • Name, email address, delivery and billing address, and phone number

  • Order history and order details

  • Age confirmation, where required for age-restricted sales

  • Payment information, processed securely by our payment provider (we do not store full card details ourselves)

  • Technical information such as IP address, browser type, and device information

  • Cookies and similar tracking technologies (see section 5)

  • Any information you provide when contacting us, entering a waitlist, or signing up to marketing

3. How we use your information
We use your information to:

  • Process and fulfil your orders, including age verification and delivery

  • Communicate with you about your order, account, or enquiries

  • Send marketing communications, where you've opted in, which you can unsubscribe from at any time

  • Improve our website, products, and customer experience

  • Meet our legal, tax, and regulatory obligations (including alcohol sales compliance)

  • Prevent fraud and protect the security of our site

4. Legal basis for processing
We rely on the following legal bases: performance of a contract (processing your order), legal obligation (age verification, tax records), legitimate interests (improving our service, preventing fraud), and consent (marketing emails, non-essential cookies).

5. Cookies
Our website uses cookies to remember your preferences, keep your basket working, and understand how the site is used. You can control or disable cookies through your browser settings, though some parts of the site may not work as intended if you do.

6. Sharing your information
We share personal data with trusted third parties who help us run our business, including our website and e-commerce platform provider, payment processors, delivery and courier companies, and email marketing tools. We do not sell your personal data. Third parties only receive the information they need to perform their service and are required to handle it securely.

7. International transfers
Where any of our service providers store or process data outside the UK, we ensure appropriate safeguards are in place, such as standard contractual clauses.

8. How long we keep your information
We keep personal data for as long as necessary to fulfil the purposes it was collected for, including any legal, accounting, or reporting requirements, such as records needed for alcohol sales and tax purposes.

9. Your rights
Under UK GDPR, you have the right to: access the personal data we hold about you, ask us to correct inaccurate data, ask us to delete your data, restrict or object to certain processing, request a copy of your data in a portable format, and withdraw consent to marketing at any time. To exercise any of these rights, contact us directly. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk if you're unhappy with how we've handled your data.

10. Children's privacy
Our website and products are not intended for anyone under 18, and we do not knowingly collect personal data from children.

11. Changes to this policy
We may update this policy from time to time. Any changes will be posted on this page with an updated date.